Barry Sayer recently returned to South Africa to take up the position as CEO of UK owned Continental Outdoor Media after a four year sojourn in the United Kingdom where he served as CEO of Clear Channel Outdoor United Kingdom and as Regional President for the United Kingdom, Ireland and the Middle East of Clear Channel Inc.
Clear Channel is the world's largest outdoor advertising company. Whilst in the United Kingdom he also served as a Director of Postar the outdoor research company and as a Council Member of the Outdoor Advertising Association of the UK. Outside of the advertising industry he served as a board director of the City of Westminster, Heart of London Business Alliance.
Prior to leaving for the UK Barry served in the following capacities in South Africa; CEO of Clear Channel Independent Pty (Ltd), CEO of Corpcom Ltd, Managing Director of Advertising Displays Pty (Ltd), CEO of Franco Signs Pty (Ltd), Director of Signlight Pty (Ltd), Chairman of the Outdoor Advertising Association (3 years), Director of the SA Advertising Research Foundation
Mr. Sayer currently serves as the President of the European Federation of outdoor advertising companies (FEPE).